The coattail effect is a phenomenon whereby a political candidate or leaders popularity leads to improved vote totals for fellow party candidates further down the ballot. A coattail refers to a part of the coat extending below the waist that provides extra coverage. The coattail effect is a presidential candidates popularity driving voter turnout from their base or swaying independent voters, which helps their political partys candidate down the ballot. The coattail effect is a phenomenon that occurs when the popularity of a political candidate or leader results in higher voter counts for other candidates of the same party. Voters may hear of a candidate for congress riding on the presidents coattails, for instance.
In the 2016 presidential election, for example, the republican establishment became increasingly concerned about its candidates for u. s. Senate and house when it became clear donald trump was a formidable candidate. Democrats, meantime, had their own polarizing candidate to worry about:
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